The legal cannabis industry is rapidly expanding, and now is the time to claim your spot! Whether you’re just getting started and need clarity, already hold a license but are unsure of the next steps, or are a dispensary owner seeking growth, Legal and Licensed is here to guide you.
Created by Hope Wiseman, CEO of Mary & Main and one of the first Black women in the U.S. to own a legal dispensary, Legal and Licensed is designed to help entrepreneurs like you navigate this unique and challenging industry through a supportive, informed, and action-oriented community.
As a young business owner, Hope’s experiences navigating a system where she often found herself without peers who looked like her or shared her experiences inspired her commitment to building a community that offers support, collaboration, and empowerment among Black and brown aspiring and established canna-preneurs.
The legal cannabis industry is booming, and now is the time to carve out your place in it. Whether you've been thinking about entering the market, already hold a license but feel lost on where to begin, or own a dispensary that needs direction, Legal and Licensed is here to guide you every step of the way. Led by Hope Wiseman, CEO of Mary and Main and one of the youngest women in the country to own a legal dispensary, Legal and Licensed provides a pipeline for diverse entrepreneurs to enter this new wealth-building frontier.

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The legal canna* industry is booming, and now is the time to carve out your place in it. Whether you've been thinking about entering the market, already hold a license but feel lost on where to begin, or own a dispensary that needs direction, Legal and Licensed is here to guide you every step of the way. Led by Hope Wiseman, CEO of Mary and Main and one of the youngest women in the country to own a legal dispensary, Legal and Licensed provides a pipeline for diverse entrepreneurs to enter this new wealth-building frontier.

Dear Legal and Licensed Community,
Welcome to a pivotal moment in the legal cannabis industry! With rapid growth and new opportunities emerging every day, there has never been a better time to claim your space. Whether you’re taking the first steps toward entering this field, already hold a license but need clarity on your next moves, or are a dispensary owner ready to scale, Legal and Licensed is here to be your guide.
As one of the first Black women in the U.S. to own a legal dispensary, I’ve experienced firsthand how isolating it can be to navigate this industry without peers who look like me or share similar experiences. That’s why I created Legal and Licensed—to offer a supportive, informed, and action-oriented community for people like us. Here, you’ll find not just resources and guidance, but also a network of peers and mentors who are equally committed to your success.
Together, we’re building a space where Black and brown canna-preneurs can find support, collaborate, and grow—whether you’re just starting out or looking to take your business to the next level. I’m so grateful to have you on this journey with me, and I can’t wait to see the impact we’ll create together.
With gratitude and excitement,
Hope Wiseman

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With a Private Access Membership, connect with peers and professionals, access exclusive resources, and join monthly member-only sessions for enhanced success.
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Monthly Member-Only Sessions With Industry Experts
Private Resource Library
Tailored Guidance in Intimate Group Settings

Legal and Licensed Free Community Access
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Meet other aspiring cannapreneurs, gain access to limited free events.
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Access to Free Events with Select Industry Experts
Introductory Resources
Community Access to Network with New Cannapreneurs
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Dear Legal and Licensed Community,
Welcome to a pivotal moment in the legal cannabis industry! With rapid growth and new opportunities emerging every day, there has never been a better time to claim your space. Whether you’re taking the first steps toward entering this field, already hold a license but need clarity on your next moves, or are a dispensary owner ready to scale, Legal and Licensed is here to be your guide.
As one of the first Black women in the U.S. to own a legal dispensary, I’ve experienced firsthand how isolating it can be to navigate this industry without peers who look like me or share similar experiences. That’s why I created Legal and Licensed—to offer a supportive, informed, and action-oriented community for people like us. Here, you’ll find not just resources and guidance, but also a network of peers and mentors who are equally committed to your success.
Together, we’re building a space where Black and brown canna-preneurs can find support, collaborate, and grow—whether you’re just starting out or looking to take your business to the next level. I’m so grateful to have you on this journey with me, and I can’t wait to see the impact we’ll create together.
With gratitude and excitement,

Join me, Hope Wiseman, and Nadir Pearson, VP of Business Development at WISECO and Mary & Main, for our first Legal and Licensed Live on Thursday, January 23, 2025! 🚀✨
We’ll introduce what’s ahead for Legal and Licensed in 2025, share insights from Nadir’s journey in the cannabis industry, and answer your burning questions in a live Q&A. Whether you're starting out or ready to level up, this session is designed to inspire action.
Mark your calendars—let’s get to business! 💼



Trusted in Thought Leadership By

You’ve been considering it for a while but feel overwhelmed by the complexities of the cannabis licensing application process. With Legal and Licensed, you'll gain a comprehensive understanding of how the cannabis industry works and what the application process entails. Through our membership-based Circle Community, you’ll have access to resources like topic-specific chat rooms, live calls with experts, and a library of lessons to help you along the way. Our community fosters valuable discussion, resource sharing, and masterminding with like-minded entrepreneurs.
Additionally, when you purchase the Legal and Licensed Crash Course, we will break down what a typical application looks like, offer examples, and provide a roadmap to help you successfully navigate the licensing process. Though not state-specific, this course offers detailed examples, roadmaps, and strategic insights to prepare you for success.
Don’t let fear or uncertainty hold you back—we are here to ensure your application stands out.
Thinking about getting into cannabis?
Congratulations on receiving your cannabis license! But now what? Transitioning from license approval to becoming operational can be challenging and overwhelming, but Legal and Licensed is here for you!
With the Legal and Licensed Circle Community, you’ll gain access to live Q&A sessions and exclusive access to subject matter experts like insurance professionals, accountants, lawyers, real estate advisors, debt-lending specialists, and more. When you purchase the Legal and Licensed Crash Course, whether you’ve secured a conditional license or need help developing Standard Operating Procedures (SOPs), our goal is to help you craft a comprehensive business plan, avoid common pitfalls, and make informed decisions for long-term success.
Let us guide you from licensed to operational so you can confidently step into your role as a successful cannabis entrepreneur.
What’s next after receiving your license?
Running a dispensary is NOT EASY, and scaling can be even more challenging. If you’re struggling with operations, inventory, management, or systems optimization, Legal and Licensed offers 1-on-1 Personalized Cannabis Dispensary Consulting designed to streamline and grow your business.
Through our consulting, we focus on optimizing your operations by developing customized Standard Operating Procedures (SOPs) tailored to your business. We’ll help you build a complete tech stack, including a CRM system and a KPI dashboard, to track key metrics and performance. We will also guide you in creating an Airtable hub and teach you how to use this platform to efficiently manage your inventory and daily operations.
Additionally, we’ll help you:
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Set clear revenue projections and sales goals to align with your market demand.
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Optimize the number of SKUs (product variations) to balance variety and ensure your product offerings meet customer needs.
Let’s take your dispensary from surviving to thriving with tailored long-term growth and success strategies.
Struggling to scale your dispensary?
-
You’ve been considering it for a while but feel overwhelmed by the complexities of the cannabis licensing application process. With Legal and Licensed, you'll gain a comprehensive understanding of how the industry works and what the application process entails. Through our membership-based Community, you’ll have access to resources like topic-specific chat rooms, live calls with experts, and a library of lessons to help you along the way. Our community fosters valuable discussion, resource sharing, and masterminding with like-minded entrepreneurs.
Don’t let fear or uncertainty hold you back—we are here to ensure your application stands out.
Thinking about getting into cannabis?
Congratulations on receiving your conditional license! But now what? Transitioning from license approval to becoming operational can be challenging and overwhelming, but Legal and Licensed is here for you!
With the Legal and Licensed Circle Community, you’ll gain access to live Q&A sessions and exclusive access to subject matter experts like insurance professionals, accountants, lawyers, real estate advisors, debt-lending specialists, and more.
Let us guide you from licensed to operational so you can confidently step into your role as a successful cannabis entrepreneur.
What’s next after receiving your license?
Running a dispensary is NOT EASY, and scaling can be even more challenging. If you’re struggling with operations, inventory, management, or systems optimization, Legal and Licensed will soon offer 1-on-1 Personalized Consulting designed to streamline and grow your business. In the meantime, convene with other cannabis entrepreneurs to use nationwide social listening to inform how you grow and scale efficiently.
Let’s take your dispensary from surviving to thriving with tailored long-term growth and success strategies.
Struggling to scale your dispensary?
01
Industry & Application Roadmap
Discover how the cannabis industry works, understand the licensing process, and create a plan to succeed.
02
Community Collaboration
Join a network of like-minded peers and industry experts who provide feedback, guidance, and resources every step of the way.
03
Database of Detailed Modules & Resources
Access a comprehensive library of mini-masterclasses and tools that support your journey, available within the community.
04
Monthly Community Power Hours
Connect with like-minded entrepreneurs in live sessions for group learning, Q&A with subject matter experts, and masterminding opportunities.
BY THE NUMBERS
*
Facts & Figures
5K+
COMMUNITY OF ENTHUSIASTS
Join over 5,000 aspiring cannabis enthusiast licensees and licensed dispensary owners in our supportive community. Ask questions & make lasting connections.
85%
APPLICATION CONFIDENCE
Increase your level of certainty in submitting a quality application using our detailed guides and resources coupled with group and 1-on-1 coaching sessions.
$35M
IN EARNING POTENTIAL
Steal our methods, SOPs and branding techniques to earn up to $35M in sales within 5 years of opening your dispensary in a recreational market.
79%
SUCCESS RATE
With success before equity licensees were introduced, Hope has developed an application strategy that guarantees results in securing licenses.


1-ON-1 COACHING
5 WEEK PERSONALIZED COACHING
Legal and Licensed offers consulting services to dispensary owners or licensed operators looking for hands-on support with tailored strategies to help your business thrive–focusing on operations, SOP development, and creating an efficient workflow using Airtable.
This offer is perfect for entrepreneurs ready to invest in optimizing their business. You’ll receive expert guidance from vetting service providers to developing business plans and navigating complex contracts.
For aspiring licensees or newly licensed canna-preneurs, this offer is perfect for you if:
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You are preparing to enter a state with upcoming licensing opportunities
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You are ready to spend $100k+ during the application process
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You are an experienced entrepreneur with the capacity to raise capital
For established dispensary owners, this offer is perfect for you if:
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You are currently operating a licensed dispensary.
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You are looking to scale your business and identify areas of improvement.
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You are ready to streamline your operations and begin functioning like a corporate entity.
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You are eager to learn from established operators and avoid common industry pitfalls.
Cost: $25k/4 months minimum commitment.
I was completely overwhelmed by the idea of applying for a cannabis license, but Hope’s course changed everything. Her insights and personal experiences as one of the youngest Black women to own a legal dispensary were invaluable. The way she breaks down the process and provides real-world advice made all the difference. I’m now a proud business owner, thanks to her!
J********** R., Licensed Dispensary Owner
I was completely overwhelmed by the idea of applying for a cannabis license, but Hope’s course changed everything. Her insights and personal experiences as one of the youngest Black women to own a legal dispensary were invaluable. The way she breaks down the process and provides real-world advice made all the difference. I’m now a proud business owner, thanks to her!
J********** R., Licensed Dispensary Owner
I was completely overwhelmed by the idea of applying for a cannabis license, but Hope’s course changed everything. Her insights and personal experiences as one of the youngest Black women to own a legal dispensary were invaluable. The way she breaks down the process and provides real-world advice made all the difference. I’m now a proud business owner, thanks to her!
J********** R., Licensed Dispensary Owner
Ready to take control of your destiny? Getting licensed is just the first step. At Legal and Licensed, we help you go beyond licensing to build a thriving, profitable cannabis business that generates lasting wealth.
Join a supportive community designed to empower Black and Brown entrepreneurs in the industry. With our expert tools, mentorship, and resources, you'll confidently navigate the cannabis market and unlock the full potential of this booming industry.